Now that the three main ideas behind air travel are covered, we need to discuss possible solutions that could potentially promote consumer air travel. We have already discussed the topic of arming a pilot, but we will reinforce that point. That in order to increase consumers to travel with certain air line companies, they will have to arm their pilots for people to feel safer on the planes. Another way that airline companies can increase productivity by increasing demand is to fix their planes. If an airline company is constantly being slammed for having malfunctions in the planes, no one will want to fly with that company, because they may feel unsafe or that the plane is not worth what they are paying to fly.
Another way for airline companies to increase revenues and profits is through maintaining a good safety record. Like I talked about in an earlier blog post, companies could face financial difficulties based on the press release that is publicized. If bad things are reported about planes, people will ignore those companies, and tend to fly with the better, safer planes.
I hope you find the information regarding public perception of safety on planes, and terrorism interesting and feel free to comment on this blog and stay in touch!
image via google.com
So what are we going to do against these problems that are causing airline companies to go out of business? Well one solution against terrorism could be to arm the pilots in the cockpit. When a pilot is armed security is drastically increased, provided the pilot knows how to use a gun, because that might not end well if they don’t know how. . . In all seriousness, a gun can severely change the tides in chance that an act of terror arises. Even the simple knowledge of knowing a pilot was armed would stop terrorists from attempting to hijack a plane.
An event that shows a drastic change in the airline industry was 9/11. If 9/11 could have been avoided, then airline’s could have prevented a major blow to their businesses. After 9/11, the government implemented many changes that served to benefit the airline industry and increase security measures. Although consumers like the safety measures that were put in place, the extra time that was spent in the airports was increased and that was not something they enjoyed. Specifically the baggage screenings that were implemented caused a 6 percent reduction in passenger volume. The only explanation for this is that consumers may have felt violated, and some may have seen it as a waste of time and that they did not want to go through with these screenings.
After 9/11 the airline industry changed for good. It took a longer time than expected to recover from the economic blow that the industry faced in 2001. This chart provided by the International Air Transport Association displays the results of 9/11 and how it impacted the economy for airlines:
It is clear to see that after 2001, and even into 2001, since 9/11 happened during the year revenues were most likely not stated until December 31, that net profit, revenue, passenger numbers, and passenger growth all fell. They all fell drastically due to the terrible events that took place on 9/11. The industry was then not able to fully recover until after 2005, and even in some cases, in terms of revenue, not until after 2006 most likely. Those are crazy numbers, that if 9/11 could have been avoided the economy would not be forced to deal with.
image via iata.org
Have you ever wondered about airline companies that seem to just have “fell off.” A big problem that stands with airline companies is whether they are deemed safe and flyable, or if they appear to have a bad track record. Many people try, if possible, to fly with an airline company that they feel comfortable and safe on, and this safe feeling on planes, has appeared to be profitable and it bolsters the business.
Airline companies can pretty much guarantee a successful business if they have been known to have zero issues with their planes. Consumers will want to fly with these companies more and more. There has been a lot of talk to whether planes are safe after catastrophic events. Can we really tell if that stands true or not? One example of this is when Airbus had an issue with the wing of their plane, CNet reported this issue stating that the plane may be unsafe, never stating that it actually is unsafe.
Here is a table that provides information as to why consumers will avoid certain airline companies:
A lot of those reasons that people will choose not to fly with the certain airline companies is because of safety issues and financial problems. That is what we are dealing with, not wanting to fly with an airline company, because of the past safety issues or certain airline companies that have financial problems, that could have been the result of past safety issues. In other words, if a plane is having financial problems it could potentially be from previous safety violations etc. In a sense it is like a cycle, that just keeps going on.
image via research.stlouisfed.org
How safe do you feel on a plane? If you really took a step back and thought about it, planes are a really scary thing! They fly tens of thousands of feet above the ground and are moving at very fast speeds. When you think about it, our lives could actually be at danger! Well consider these things when analyzing which airline company you wish to fly with! When people think of which plane they are going to fly with, a lot of them really look into the track record of the plane. A study done by Tim Becker, which surveys four different airline passenger groups: National Business Travel Association (NBTA), non-airline marketers, arriving passengers in three different airports, and upper level college students attending two different universities. Here are their answers on when they feel safe on a plane.
Here It is clear to see that the top answer was when the government provides safety information about flights. A surprising statistic I found interesting and I am sure you guys will find intriguing is that when, “When airlines promote their safety records,” is not the top choice. To me that would be the main factor in whether I feel safe on a plane, or feel safe flying with a certain airline company.
image via research.stlouisfed.org